
Presenting a broad literature review of scholarly work in the area of Business Model Innovation, this new book analyses 50 management theories in the context of BMI to yield valuable new insights. Research on BMI is still in its infancy and has so far proved to be more than just a sub-discipline of strategy or innovation research. Exploring the field of Business Innovation demonstrates the importance of the discipline as a more specialized management research field and offers new understandings ...
DETAILS
Exploring the Field of Business Model Innovation
New Theoretical Perspectives
Gassmann, Oliver, Frankenberger, Karolin, Sauer, Roman
Kartoniert, xvii, 118 S.
XVII, 118 p. 9 illus.
Sprache: Englisch
210 mm
ISBN-13: 978-3-319-82278-5
Titelnr.: 72814457
Gewicht: 187 g
Springer, Berlin (2018)
Herstelleradresse
Springer Heidelberg
Tiergartenstr. 17
69121 - DE Heidelberg
E-Mail: buchhandel-buch@springer.com